# Website brief

The 23 questions we ask before and on our 20-minute call. Fill in what you can, and leave the rest for the call.

From Centangle Global: https://centangleglobal.com/templates/website-brief-template/

## About you

### 1. Your first name, email and mobile number

_The mobile number is optional._

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### 2. Where are you based?

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## What you sell

### 3. What does your business do, and what do you sell?

_For example: clothing and accessories, beauty and skincare, food and cakes, jewellery, or home and gifts._

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### 4. Who buys it?

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### 5. Roughly how many products?

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## What you have now

### 6. Where do you sell now?

_Instagram, Facebook, Etsy, eBay or Vinted, a market stall or shop, or not selling yet._

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### 7. If you have a website or store, what’s its address, and what does it run on?

_For example: WordPress, WooCommerce, Shopify, Wix, Squarespace, Etsy or BigCommerce._

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### 8. Roughly how many orders a month?

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### 9. Which apps or plugins are installed, and what does each one do for you?

_Such as subscriptions, bookings, reviews and product add-ons._

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### 10. What’s in your name now, and what access do you have?

_The domain, the hosting or Shopify account, and the admin logins matter most._

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## What it needs to do

### 11. What does the new site need to do?

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### 12. What’s the main reason for the project?

_For example: it looks dated, it doesn’t work well on phones, it’s slow, visitors don’t buy, or you have new branding._

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### 13. If you’re moving to a new platform, what needs to move?

_Products, customers, past orders, gift cards, blog posts and pages._

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## What you have ready

### 14. Photos of every product

_Same light, same background. A phone is enough._

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### 15. Descriptions

_Size, material, what’s in the box. Write down the answers you give in DMs._

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### 16. Prices and stock

_One sheet, every product, every variant._

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### 17. Delivery rates

_What you charge, where you ship, how long it takes._

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### 18. Returns policy

_How it works, in plain words._

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### 19. A logo, even a simple one

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### 20. For a website rather than a store, your content

_The words for each page, ready to send._

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## When, and the price

### 21. When would you like to launch?

_Within a month, in 1–3 months, or just looking for now._

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### 22. Does the price work for you?

_Yes, you’d like to talk it through, or not right now._

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## Anything else

### 23. Anything not covered here?

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Free to use, change and share, for your own project or your clients’. Email it to contact@centangleglobal.com and we’ll reply within one working day.